Football

  • A Strong Team Can Carry Your Vision to the End Zone
    Posted in: Football

    There’s a strong correlation between top-performing athletic teams and the corporate world, in that both understand the extreme importance of teamwork. Just as a football coach needs to assign specific players to a position, entrepreneurs need to follow suit when looking to grow their business to take things to the next level. Every employee must […]

  • The New England Patriots Twitter Fiasco Was Wrong for So Many Reasons
    Posted in: Football

    OMG. SMH.  The New England Patriots football team thought they'd cooked up a winning social-media marketing plan. It went like this: When the Patriots reached 1 million followers on Twitter, the team would "say thanks" by creating digital images of jerseys featuring people's Twitter handles. To get one, all anyone had to do was retweet this: We're saying […]

  • GE and NFL Team Up to Fund Research Into Concussion Detection
    Posted in: Football

    General Electric and the National Football League have handed a firm $500,000 to continue research into a portable system that can detect traumatic brain injury. The league has been criticized for its cavalier attitude toward traumatic head injuries and it's thought that more than 25 percent of players will suffer brain problems. That's why BrainScope is working on Ahead 200, a […]

  • The 5 Worst Twitter Marketing Fails of 2014
    Posted in: Football

    Sometimes the best way to learn what to do is to learn what not to do. If your goal is to rock your company’s tweets next year, rubbernecking at brands that bombed big-time on Twitter this year can help you avoid trending for the wrong reasons. After all, tweeting smart means never having to say […]

  • James Harrison Is Right: Winning Is Better Than Trying
    Posted in: Football

    Trying isn't the same as winning.  It baffles me that people are critical of James Harrison, the Pittsburgh Steelers outside linebacker who made headlines over the weekend for taking two "participation" trophies away from his sons. Harrison went public with the move through a Facebook post and tweet, and what he wrote was powerful: "I […]